Market
Is there a clear problem solved by this project? Can you clearly picture the customer? Is the market large and growing?
Competitive Advantage
Does the team have a moat that will keep competitors from overtaking them?
Team
Does the team have a track record of success? Deep knowledge of this industry? A large network of contacts?
Token Mechanics
Does the problem truly require a blockchain? Do you understand how the token works? Do they have a demo?
User Adoption
How likely is it that users will understand this project, and actually use it?
Quick Summary
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An Initial Coin Offering (ICO) is a form of crowdfunding or fund raiser. During the ICO we are selling a percentage of the new cryptocurrency WCC. Through this ICO we are looking to receive the necessary funds to finance our project, pay salaries, cover marketing and legal matter expenses and invest in research and development.
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