Market
Is there a clear problem solved by this project? Can you clearly picture the customer? Is the market large and growing?
Competitive Advantage
Does the team have a moat that will keep competitors from overtaking them?
Team
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Token Mechanics
Does the problem truly require a blockchain? Do you understand how the token works? Do they have a demo?
User Adoption
How likely is it that users will understand this project, and actually use it?
Quick Summary
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Fysical is a protocol for the next data frontier, the physical world. With an initial focus on human location data, Fysical provides the decentralized infrastructure for the next generation of big data: what stores you visit, where you travel, and how you move through the physical world.
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