Blockchain Investor Analysis

ZB token logo

ZB Token

Current Price $0.31 (+10.63%)
ZB Token is an exchange token that was issued by Exchange to provide benefits and discounts to traders on its platform.

Our Rating:


Problem that it solves is an exchange designed to provide a platform for users to trade digital assets. The ZB token provides trading fee discounts, some decision making power on exchange actions, and a number of other benefits.


Users of the exchange are the customer base for ZB token.

Value creation

For traders on the ZB exchange, the token adds substantial value through trading fee discounts. Other than that, it does not add much value to holders.

Market structure

Since the market for this token is composed exclusively of ZB exchange users it is very small.

Market size

Since is located in Asia, there is considerable market size potential to add new user to the platform. However, there is taught competition in this space.

Regulatory risks

There are always regulatory risks associated with digital assets and perhaps even more so when it comes to exchange-issued tokens.

Average Market Score

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Competitive Advantage

Technology/blockchain platform token is an ERC-20 token built on the Ethereum blockchain.

Lead time advantage

There are several other exchanges like already on the market. These include Binance, KuCoin, Huobi, and several others.

Contacts and networks

With markets in different regions around the world, has access to a number of players in the market. However, it doesn't not have the same reach as some of its more established peers.

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Management Team

Entrepreneurial Team

Not much is known about the entrepreneurial team behind, so it's difficult to determine prior success. However, has shown great potential since its founding.

Industry/technical experience

The exchange has only been in existence for a few years, but the company has been around since 2013, so they pass the 10,000 hour requirement.


While there haven't been many indications of questionable activity, there are a few reports that the exchanged froze the accounts of some of its users without notifying them beforehand.

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Token Mechanics

Token required token is a not required token, but it does help alleviate costs with trades on the platform.

Value added

Unfortunately for token, there are already several tokens on the market with simialr use cases. Binance, Huobi, and KuCoin all povide similar functionality.


There is a strong level of centralization as it is an exchange-issued token that a single entity has control over.

Token supply has a supply of 2.1 billion tokens.

Public exchange token isn't listed on many other exchanges outside of its own.


Users can buy, sell, and trade on

Average Token Mechanics Score

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User Adoption

Technical difficulty

ZB Token is a simple exchange token that provides discounts and other benefits for users. Even beginners can understand that.

Halo Effect has formed partnerships with several middle-tier companies in the Asian market but no notable 'heavy hitters.'


While has a decent social media following the buzz surrounding its token is effectively non-existent.

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Overall Score

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Blockchain Investor Analysis

ZB Token (ZB) is a standard exchange token that provides benefits for traders on the trading platform. Outside of the exchange, the token has no real value. Moreover, the token fights an uphill battle against other popular exchange tokens, like Binance Coin.

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